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Alphabetical Sitemap
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• Starting Your Own Business
  One of the greatest problems in starting your own business is that owners spend too much time in running the daily operations of their small business and too little time with managing for the long-term.
  index.html
• Free Business Profile
  Get a free business profile. This will help you get more local customers.
  Free-Business-Profile.html
• Customer Service
  Superior Customer Service should be the main concern for all small businesses. However, most Small Businesses fall far short of this.
  Customer-Service.html

• Small Business Hours
  It is common for a Small Business to have hours that are favorable for the owner or employees to work instead of the customers.
  Small-Business-Hours.html
• Refund Policy
  Refunds can help your increase your business and customer service level.
  Refund-Policy.html
• Lifetime Value of Customer
  It is much cheaper to keep your current customers happy. Your current customers will spend 5-10 times the amount of new customers.
  Lifetime-Value-of-Customer.html
• Customer Service Tips
  Greeting the customer with a smile makes them feel like a guest in your small business.
  Customer-Service-Tips.html

• Employees
  It is essential to hire the right employees and to keep them happy and productive.
  Employees.html

• Employee Education
  Educating employees enable them to deal and solve a broad range of problems.
  Employee-Education.html
• Employee Management
  The key to a successful business is a successful one-to-one relationship between management and their employees. Hands on owners are more effective with employees.
  Employee-Management.html
• Employee Motivation
  Getting praise for a job well done is a huge employee motivator.
  Employee-Motivation.html
• Fun Place to Work
  It would be much better if 75-85% of an employer's communication with an employee is praising the employee for a job / task well done.
  Fun-Place-to-Work.html
• Employee / Employer Feedback
  Some of the reasons to give positive recognition include superior service, high sales, community service, employee suggestions and high productivity. When you give positive feedback, do not mix constructive criticism with it.
  Employee-Employer-Feedback.html
• Small Business Scheduling
  There are many factors to consider in making your schedule. You must consider specific tasks and the peak hours of your customers. It is common for a business to have too much help in the slower times or when the manager/ owner are present.
  Small-Business-Scheduling.html

• Selling
  There are many reasons shoppers do not like salespeople. The four main reasons are as follows: The salesperson was too pushy and sold the shoppers something they did not need. The salesperson lacked product knowledge or indifferent to the customer. Sometimes, shoppers cannot find a salesperson when they need one.
  Selling.html
• Special Events
  There are many special events that can produce much traffic for you at little or no cost. Customers like unique shopping experiences.
  Special-Events.html
• Advertising
  The primary job of advertising is to increase consumer’s awareness in the long term. It is not used just to spike sales.
  Advertising.html

• Newspaper
  The best newspapers to advertise in are paid newspapers that are weekly. The worst newspapers are the free ones.
  Newspaper.html
• Radio
  Use the name of the small business at least 3 times in a radio ad. You should list the location at least twice during your ad. Repeat the primary phrase to make your radio ad more effective.
  Radio.html
• Direct Mail
  The P.S. is the most read part of a mailing. I would mention or restate your best value to get them to visit the small business.
  Direct-Mail.html
• Flyer / Postcards
  The key to a successful flyer is to have good items and focused on a few instead of many. Some of the ways to use postcards are to promote new products, coupons to customers and to thank customers.
  Flyer-Postcards.html
• Ad Events
  The key to a successful ad is to have items that people want at an aggressive price. By using merchandising, signing, and a good pricing program, you can sell many other items to the customer. If you try to advertise poor selling items, your results will be terrible no matter what the price is.
  Ad-Events.html
• Promotional Sale
  Promotional Sale can create cash flow, move old inventory, give great customer perception about your Small Business, create space and increased your sales and profitability long-term. The key to having a high impact promotional sale is to be priced right and to create curiosity and excitement.
  Promotional-Sale.html

• Publicity
  Making your business a creative shopping experience can be the road to getting free publicity. This exposure is priceless and costs you nothing.
  Publicity.html
• Small Business Tips
  The first 10-15 feet inside the small business are often missed by the customer. Keep this in mind when looking at sales in these areas
  Small-Business-Tips.html
• E-Commerce
  There are many reasons to have a web site, but here are the main two. They are to keep in contact with your customers and to make extra sales.
  E-Commerce.html
• Obstacles to Small Business Success
  Too many owners run their business without a plan. You should have short-term and long-term goals.
  Obstacles-to-Small-Business-Success.html
• Small Business Resources
  The work is never done with running your Small Business. You must balance your life with work and home, but if you can devote a few hours per month expanding your education on Small Business related matters, it will be worth the time.
  Small-Business-Resources.html
• Site Map
  sitemap-page-order.html